Archive | Nail Salons

Adding a New Salon or Spa Service

There has been record-breaking growth: $7.47 Billion In nail services. Gel- polish continues to dominate, while celebrities and nail art are the biggest influences on the industry. In 2012 32% of salons added a new service. The design staff will at Veeco Salon Furniture Design can incorporate the addition of new services into your existing […]

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The New Nail Obsessions

Deep-colored floral prints were all the rage on the runways at Fashion Week — but not on the clothes themselves. Instead, there were purple flowers on the models’ nails at the show hosted by hot label Emerson. There were festive sparkles at Jenny Packham and, at Cushnie et Ochs, 3-D add-ons. A new Oxygen reality […]

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OPI Breast Cancer Awareness Pink of Hearts Set

With Breast Cancer Awareness Month fast approaching, OPI has introduced a fresh new set of pink nail products to raise money for the Susan G. Komen fund supporting Breast Cancer Research. In fact, OPI will be donating at least $30,000 to the cause over the course of 2013. Pink of Hearts contains two polishes with the ProWide Brush: […]

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Nail News: Social Media Site for Nail Students

Want a way to easily collaborate with the whole beauty industry? The progressive site, Bloom, is like Facebook, LinkedIn, and Pinterest, all rolled into one. With Bloom’s Premium School Program, nail tech students can now use technology in a new way to hone their skills and further their career. Bloom users start by creating a profile with […]

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3 Keys to Attracting Men to Your Nail Salon

1. Add Just a Dash of Testosterone: Men can be easily intimidated by a salon if it is too feminine. But you don’t need to start incorporating power tools or carburetors into your decor. Just be sure to limit the number of floral arrangements and loud colors. Try sticking to decorations that are more earthy […]

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Nail Scholarships

Cosmetologists Chicago (CC) and America’s Beauty Show (ABS) have partnered with The Beauty Changes Life Foundation (BCL) for the past few years to bring the Foundation’s message to students at the annual ABS Student Assembly. More than 2,000 beauty school students assembled at this year’s ABS to hear from leaders in the beauty industry about […]

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Marketing Services for Atheletes

 Marketing to atheletes begins by designing a spa menu that addresses their physical concerns. Atheletic individuals are prone to injury, soreness and pain. Issues include IT band syndrome, lower back pain, plantar fascitis and footh and ankle pain. Developing treatment packages and aligning with sports centers, physical therapy clinics, chiropractors, yoga studios, and personal trainers […]

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The New Nail Niche

When George Schaeffer, CEO and president of OPI, was asked during a recent interview on FOX News, “How’s business?” he replied, “It’s fantastic. We’re up double digits and women are still putting on nail polish.” In fact, the nail category increased by 39% in 2012 and no one is putting that genie back in the […]

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Spa Retail: Selling Nail Care

Among the most triumphant survivors of the recent recession was the nailcare industry—and this booming market shows no signs of slowing. Thanks in part to the gel polish trend, more consumers than ever before have taken an interest in receiving manicures, sporting high-style digits and purchasing DIY nailcare products. As a result, skin- and nailcare […]

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