Category Archives: Trends

Advising Your Client on Hair Color: How does it benefit your client. Part 1

Before coloring a clients hair, analyze the client’s overall hair and appearance. If the client does not need haircolor, do not pressure her into a haircolor treatment. Some clients do not need or want hair coloring and that is fine. … Continue reading

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Consumers Seeking “Green” Services and Products

  An earth-first philosophy is migrating from the fringes to the mainstream, as internet-educated and social-media savvy consumers are demanding salon products and service that they consider safer for themselves, their families and the environment. While some skeptics see marketing hype … Continue reading

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Forward-Thinking Salons Share Eco-Friendly Tips

Becoming an eco-friendly salon can seem like a daunting task, but these salons—seen in “It’s Easy Being Green” in American Salon Magazine, April issue—have more to share about how they took the plunge. Stephanie Schmidt, Verde Salon, Chandler, AZ: Stephanie … Continue reading

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The Consumer of the Future

If your kids ran your salon, what would they do differently? The heart of that question is what is going on with the next generation. Anyone born after 1994 has essentially grown up in a world only knowing the web, … Continue reading

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Spring Color Preview 2013: A Blissful Balance Part 6

Natural style Try not to force too many new trends onto your clients. “It’s better to make suggestions by introducing one or two new ideas into their everyday look,” says makeup artist  Rachel Wood. “A slow build is more organic … Continue reading

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Spring Color Preview 2013: A Blissful Balance Part 5

Unexpected and vibrant Exotic African Violet is a statement color that brings a touch of intrigue to the palette, as purples often do, and can be incorporated into many unexpected combinations.  Emily Katz always has loved lavender and violet. “Those … Continue reading

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Spring Color Preview 2013: A Blissful Balance Part 4

Natural and reflective The prevalence of green this spring is undeniable. Similar to the many shades in natural surroundings, this season’s greens offer a backdrop for all other hues. Expect to see Pantone’s color of the year, Emerald, continue through … Continue reading

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Spring Color Preview 2013: A Blissful Balance Part 3

Color blocking Bright pops of color give an otherworldly look, which was popular on the runways for spring. The colors for eyes are not as vivid as years’ past, but are softly muted, dustier tones that are saturated but not … Continue reading

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Spring Color Preview 2013: A Blissful Balance Part 2

Truly nude Lips will have a rosy tone that emulates lip color to continue the nude look for spring. KJ Bennett recommends taking extra care of the lips, conditioning and exfoliating them well. You can add value to facial treatments … Continue reading

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Spring Color Preview 2013: A Blissful Balance Part 1

Like a twist of lemon in your iced tea, spring is the season for clients to renew and refresh their look. “It’s time to open up to the possibilities, to express yourself in a new way,” says celebrity makeup artist … Continue reading

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